Evan Thomas, the editor-at-large of Newsweek and its
former Washington bureau chief, is the first Ferris Professor of Journalism
in Residence, a post he will hold for five years. The author of six books
and a recipient of a National Magazine Award, Thomas spoke to PAW’s
Mark F. Bernstein ’83.
You are teaching a course this fall called “The Literature
of Fact: Narrative Writing.” What do you want the students to learn?
Mostly, I want to teach them how to tell a story that people will pay
attention to, on the theory that this is a skill you need, not just in
journalism, but in almost anything you do. To that end, I have them not
only writing stories but standing up in class and telling stories, without
notes, to get a feel for that. In academic life, you don’t get enough
practice doing what you do in real life all the time, which is to present
stories to rooms full of people.
The course description says that, among other things, students will
study “the art of interviewing.” What are some of the secrets
of a successful interview?
Knowledge begets knowledge. If you go into an interview knowing nothing,
you’ll get nothing. The people who are prepared and know something
about their subjects are much more likely to get something in return.
I also tell my students that there’s a natural tendency, particularly
among bright young kids, to want to impress their subjects with their
knowledge and personality. Princeton kids are so good at being likable
and impressive that their natural instinct is to try to do this when they
interview people. They forget that the interview is not about them but
about their subject. Often, knowing when to keep silent is a better approach,
to let your subject fill the void by blurting something out.
Over the last generation, journalism education seems to have become
much more professionalized. Do we have better journalism for all that
extra training?
The turning point was the 1970s. After Watergate, journalism became
a more acceptable career alternative for well-educated students of colleges
like Princeton, so there was an uptick in the education level of reporters
and journalists. Unfortunately, along about this time journalists also
started to become celebrities and brand names, and a lot of journalists
spend too much time performing on cable TV and not enough time gathering
information.
Is a degree in journalism necessary to become a good journalist?
A degree in journalism can help you get a job and teach you some skills,
but I think Princeton is smart not to offer a degree in journalism. The
best journalists, I think, have degrees in history, economics, philosophy,
English, or the sciences. After all, someone has to explain highly technical
matters to a general public, and you need training in those subjects to
be able to do that. The Woodrow Wilson School gives a great grounding
for future journalists. But so do the humanities, partly because so much
of journalism is understanding human nature, and the best way to understand
human nature is to read Shakespeare and great literature.
Has there been a shift in journalism from reporting to opinion?
News magazines have always been a funny hybrid, because while they are
not editorials, they do offer analysis and they have long attempted to
make sense of complex stories by telling readers what we think they should
believe. That was true in Henry Luce’s day, and it’s true
today. I would say there has been a slight tilt toward opinion, but hopefully
not toward mere attitude.
Is some of that tilt due to the influence of blogs?
There’s no question that we are affected by blogs, but I would
like to think that we are an antidote to blogs, that our opinions are
more carefully considered and based on real reporting. Blogs and the new
media are a mixed blessing. They are often wrong and create a chaotic
ocean of fact and fiction all mixed together. On the other hand, I do
believe that openness and freedom in the long run create more information
and more knowledge and better serve a democracy. So I’m reasonably
optimistic that we’ll figure out ways to make blogs more accountable,
to give readers more information and ways to tell what’s true and
what’s not.
Some people complain that reporting about the upcoming presidential
election is too much about polls and fundraising — the so-called
horse race — and not enough about the issues. Is that a fair criticism?
It’s a tiresome criticism, because what voters really benefit
from are neither horse-race stories nor issues stories, per se. What they
really learn from are stories that try to get at what the candidates are
really like. Now, that’s not easy and it takes time, but there is
over time a collective wisdom and judgment that comes from journalism
that seeks to explain what and who the candidates really are — their
character, personality, ideas, honesty, and integrity.